A deal could be announced as soon as Monday. UFC and WWE are expected to form a new publicly traded company as part of the agreement, according to the people, who declined to be named due to the confidential nature of the discussions.
Endeavor is slated to own 51% of the new combat sports and entertainment company, while WWE shareholders would get 49%, according to the people. The Endeavor deal gives WWE an enterprise value of $9.3 billion, they said.
Emanuel is expected to act as chief executive of both Endeavor and the new company. McMahon, likewise, is expected to be executive chairman, while Endeavor President Mark Shapiro will also work in the same role at the new company. Dana White will remain as president of UFC, while WWE CEO Nick Khan will serve as president of the wrestling business.
The United States title... surely Mr. America must win it! Here's a complete list of the formers. Flair (but on Raw) Goldust (as Dustin, Raw) Austin (Raw) Goldberg (Raw) Scott Steiner (Raw) Storm (Raw) Book (Raw) Piper Eddy Benoit Demott (as Gen.