Yea, I was caught off guard to see there's a Get Windows 10 icon sitting next to my clock this morning (especially on a corporate PC which wasn't eligible for the free upgrade, at in what they had previously explained.)
I don't have a test machine to play around with it, but it sounds better than Windows 8.1 and that's all I really want.
It's just another way that the people who make their living spamming you with casino ads can spam their casino ads out there. They probably have a few hundred of them. Well...at least two (erichaber.net). Hey, this guy isn't even a poker player!