HHH and Benoit, have done this since (if you look back) the original Radical invasion,it's time has passed. HHH is the best heel champion since Yokozuma, but the WWE is a promotion that is better with a face champion.
Benoit, as boring as he is, has developed a following. Chris Benoit should stay champion,and what is better the WWE blueprint is disrupted by him;Years of fan optimism favoring the face champion has given way to the fan wanting the heel to win.
I say since Summer Slam is so huge of an event have Raw take the dive to SmackDown.
"I loved the part about Hulk competing with Stallone and Arnold. That was too much." Well that's at least what Hogan was *trying* to do back then. He wasn't very successful, but those were the big guns he tried to overcome.