My fantasy baseball team this year was named WORD UP THOME. The 'Jennie and Jim' storyline had me in tears with laughter.
"You can look the other way once, and it's no big deal, except it makes it easier for you to compromise the next time, and pretty soon that's all your doing; compromising, because that's the way you think things are done. You know those guys I busted? You think they were the bad guys? Because they weren't, they weren't bad guys, they were just like you and me. Except they compromised... Once." -- Jack Bauer
Winning is important (though apparently not important enough to the Giants to get them to field a good team!), but not everything. I agree that the idea is to put people in the stands, and to get people to spend money on the Giants in general.