Recently, a lot of the RAW Moments I've seen have a lot to do with Mr. McMahon's constant feud with Stone Cold. Does this have anything to do with Austin's alleged "return at the Royal Rumble," or did Stone Cold really have that big of an influence in the late '90s?
You're just not in touch with the WWE target demographic. You see, anyone who watches WWE cannot remember what happened two weeks ago. Therefore Stone Cold Steve Austin must be shown and talked about at least five times every Raw until he returns for any fan to remember who he is. Duh.
1) Yes, Austin was that important in helping WWF/E going from one foot in the grave to putting WCW out of business. 2) I think they are trying to accomplish 2 things with these clips: 1. Remind the fans of Austin, and possibly start word of mouth that he is returning soon. 2. They are seeing the type of reaction he gets. If his clips get boo'ed out of the arena and their are complaints being received about showing a wifebeater on programming, it might change whether or not to bring Austin back. Since their has been no major adverse reaction, it appears that bringing Austin back won't turn into a PR nightmare.
I want you to know, I agree with everything I've just said. The Public Demands: Fire Tim Welsh.
How does good or bad PR ever affect WWE? The only thing it might affect is the sponsors but if they didn't leave over necrophillia, they're not leaving over a guy whose record will be cleared in a year.