According to that article right now they are only doing that in Japan. I'd say that hopefully this will eventually make it stateside, but I already have one.
"Now that you've built up the courage to get into the gym, let me give you five reasons why you should put in the time to train with consistency: 1. Increased strength 2. Improved self-confidence 3. Injury prevention 4. Self-discipline 5. Sex (Trust me, you'll have a better shot with the ladies if you're in shape.)" -- Making the Game, pp. 14 - 15
VC Europe (Friday, August 22) - Super Mario RPG: Legend of the Seven Stars -- SNES -- 900 Wii Points - Super Mario Bros.: The Lost Levels -- NES -- 600 Wii Points VC/WW North America (Monday, August 25)