LIZZIE Grubman is promoting a new SUV — no kidding. The p.r. princess, who mowed down 16 people with a Mercedes SUV in 2001, is helping launch the Range Rover Sport this week. Her company has invited "influentials" to Hamilton Horse Farms in New Jersey starting tomorrow to test-drive the vehicles on and off road — and even in reverse. The invite promises "drinks and food in their hospitality tent" — nonalcoholic, we are sure. "It's beautiful out there and we would love you to come and be a part of this." Said one shocked recipient, "It's almost as if O.J. Simpson was doing ads for knives." But Lizzie says she won't be there: "My company was hired by Range Rover. I don't have anything to do with the account."
I guess in the eyes of Madison Avenue anything and everything can be forgotten with time. I just have to laugh....
*edit for link to article - resgistration may be required*
(edited by dunkndollaz on 27.9.05 1336) Now playing a Zone...
Originally posted by piemanThat really seems to be in poor taste, don't you think? They couldn't have come up with any other celebrity endorser? Maybe it's the old "bad publicity is better than no publicity" gambit?
Granted, without a link I can't verify for sure, but it doesn't sound like she's acting as a celebrity endorser. Its moreso that her company was hired to promote this. If anyone made the gaffe, its Range Rover for selecting her company. This isn't like O.J. promoting knives as much as it would be O.J. owning an ad agency that got an account with Ginsu.
Besides, who would recognize her? Outside of the few media saavy that pay attention in New York, who would care?
(edited by EddieBurkett on 27.9.05 1150) "Now that you've built up the courage to get into the gym, let me give you five reasons why you should put in the time to train with consistency: 1. Increased strength 2. Improved self-confidence 3. Injury prevention 4. Self-discipline 5. Sex (Trust me, you'll have a better shot with the ladies if you're in shape.)" -- Making the Game, pp. 14 - 15
Have you ever wondered... What would happen if Bank of America took U2's hit, "One", and turned into a song based on a corporate merger to promote a credit card competing with Capitol One and Bank One?