Takeru Kobayashi barely beat his own hot dog-eating record but BARELY beat Joey Chestnut in doing it.
Chestnut was completely hyped -- and lived up to it. Whether it eats (HA!) promoter George Shea up in real life or not, the Japanese have been 9-5 in the last 14 years... so pegging Chestnut to be the great white hope was a gamble.
However, next year's going to be that much bigger -- Chestnut ate 52, which completely blasts the American record and would have beat Kobayashi last year. So 2007 will be Chestnut/Kobayashi II, and for some sick reason, I can't wait.
When I first read the thread title, all I could imagine was the old Apter magazines and their monthly rankings of the big three, and a random territory promotion. This could be a brilliant marketing tool to sell non title fights.