He moved to Asheville not long ago, and we bumped into each other occasionally. He sold movie props at the local comic store that stocks my books, and we worked the same conventions a few times. He almost ran me over with a cart at the grocery store once.
I grew up on Night Court and could quote it chapter and verse. Loved his stuff on Cheers and HBO.
A nice guy. A really nice guy.
"To be the man, you gotta beat demands." -- The Lovely Mrs. Tracker
I believe they look at all information that they can get, but what it comes down to is the only information they care about is who is stuck having to watch the commercials, not who is actually watching the shows.