Sega is plenty smart when it comes to software (i.e., games). When it comes to hardware, they haven't done anything smart since the Genesis. That being said, what makes Sega REALLY smart is dropping out of the console market to concentrate on their strength, games.
There was a version update, but it's optional so you probably don't care. No US update yet, but there is Europe Trial & Unlock (PS3) Beyond Good And Evil Hd (£7.99/€9.99) inFAMOUS 2 (£49.99/€59.99) Full Games (PS3)