Imagining the advertisement for this... "If you didn't get it the first time, you probably won't get it now either!"
There is a theory which states that if ever anyone discovers exactly what the Universe is for and why it is here, it will instantly disappear and be replaced by something even more bizarre and inexplicable. There is another theory which states that this has already happened. - The Restaurant at the End of the Universe
As a person who only ever buys sports games, I gotta go with a special nod to Metal Gear Solid 2, since it's the first game of its kind that I've have ever felt that "Oooooh I gotta have that" feeling about.