And I'm sure their publishers are thrilled that Lawler sees their publication as fishwrap and/or birdcage liner.
Many fine photos accompany the text (which I'm bringing over here) as this appears to be a combo profile/fashion-style showcase, so I encourage you to click through to their site when you get the chance.
Few wrestlers in the WWE have a legacy as rich as Alberto Del Rio’s. Having been named this year’s WWE champion, taking everything from the Money in the Bank to WrestleMania, Del Rio has certainly upheld a Mexican family wrestling tradition that includes father Dos Caras and uncle Mil Mascaras. His penchant for the finer things in life- clothes, cars, food- is well deserved, and he embodies all the ideals of a true Hombre. In turn, Mattel just launched his very own action figure.
Del Rio, who has dabbled in martial arts, began his rise to fame overseas in Japan, where he was discovered by talent agents from the WWE. With his larger than life persona and impressive skills, he quickly became a celebrity in the mainstream wrestling world. With his infinite potential and ambition, you can continue to expect big things from him; don’t be surprised if he becomes a star in Hollywood over the next few years.
HOMBRE: Congratulations on being named champion! You must be excited.
Alberto Del Rio: Yes! It’s the reason I came here. I left everything in Mexico, my family, my friends, for WWE.
H: Was being a wrestler something you’ve always wanted to do?
ADR: Yes, my entire life. In my case, it’s a little bit different then the rest of the guys because I’m a third generation wrestler. My grandfather was a wrestler, my father was a wrestler, so I can say it runs in my veins, it’s in my blood. That’s the reason I’m a wrestler.
H: How did first become involved with the WWE? I know you were in the CMLL for a while.
ADR: They (WWE) found me while I was working in Japan 3 years ago. I was working for a company over there, and WWE was doing a tour at the same time. The head of talent relations went to the place where I was doing my show, saw me, and offered me a contract. He invited me to come here. Now I’m here, I’m happy, and everything’s going well.
H: You come from a family of wrestlers, and they must be very proud of you right now. Is there a lot of pressure to uphold the family name?
ADR: Well yes, because my dad and my uncle aren’t so popular in the United States because they wrestled here 35, 40 years ago. But in Mexico, they’re a big dynasty. They’re the most popular wrestlers in Mexican history. So in Mexico there was a lot of pressure for me. But I’m sure I’m doing a great job now; I’m the first Mexican in history to become the WWE champion, and actually this year I won it all: the Money in the Bank, the Royal Rumble, the WWE title. I can just say that this year’s been perfect for me.
H: Who were some of your heroes growing up?
ADR: Of course my dad. I always wanted to be like my dad. I remember when I was a little kid and all my friends were Batman, Superman, Robin, and I was always Dos Caras, which was my father’s wrestling name. I always wanted to be like him.
H: Having your own action figure is a pretty big deal in the WWE. What was your reaction when you were first approached about it?
ADR: I was just waiting for it to happen, it was great. I was excited when they told me…and when I saw the action figure for the first time it was amazing, because it looks like me: the face, the hair, the smile… they captured me all the way in that action figure.
H: Can you talk a little bit about the creative process behind it, how it was to work with Matel on this?
ADR: It was great! We took, like, 100 pictures, and then they did the scan of my entire body in order to capture everything, the moles the tatoos, the facial expressions, everything.
H: What tattoos do you have?
ADR: I have two small tattoos on my upper back. One of them says “Made in Mexico” which is the seal that every Mexican product has. When I was younger and I was having a great time in Cancun and I did it, and that’s the same story for the other one.
H: You like to arrive on stage in style; if you could pick any car to go along with your action figure, what would it be?
ADR: I would say the Rolls Royce, because for me it just has class written all over it.
H: What would you be doing if you weren’t a wrestler?
ADR: I’m also an architect. I finished my career in Mexico, but that was really for my father. I’m really glad that I finished my school, but when I was younger I dropped school in my second year because I was so crazy to become a wrestler and my dad forced me to go back. He talked to all the promoters in Mexico after I did that and told them, “Don’t give this guy a job because I want him to finish school.” Of course when I was younger I was mad that my father did that, but I’m just grateful that he did because now I have something else. Probably if I wasn’t a wrestler right now I’d be designing buildings or building houses in Mexico.
H: What are your expectations for the future?
ADR: Like I said, this year’s been great for me, I won it all, starting with the Royal Rumble then the Money in the Bank. Then I conquered the WWE title. At the beginning of the year we had WrestleMania, which is like the Superbowl of wrestling. In WrestleMania I competed for the World Heavyweight title; unfortunately, I lost against Edge, and actually that was Edge’s last match, So that’s something that’s stuck in my mind, I can’t sleep because I’m thinking about it all the time. It was my biggest night and my biggest failure because we were in front of 80 something thousand people and we sold 2 million pay-per views. My plans are to keep the WWE title as long as I can and if someday I lose this title I will try to go back to the other brand, which is Smackdown, and compete for the World Heavyweight title because that’s something I need to do. I must be the first Mexican wrestler in history to win everything in one year.
H: Do you plan on following in the footsteps on those like Hulk Hogan and the Rock, who’ve ventured into other forms of entertainment?
ADR: Definitely. Now I’m totally focused on the WWE and my wrestling career, but that’s something I want do. I’m planning to do the WWE for another five or six years, no more than that, and of course if they invite me to do movies, soap operas, whatever, I’m down for it!
H: How does your training for wrestling transfer into your personal life?
ADR: I’m like this all the time, 24/7. I’m a person who’s very professional, always training because that’s the basis of success: if you want to do something good, you’ve got to work hard. Nothing comes free. That’s my philosophy. I’ve been working hard since I’m a little kid, and I use that every single day, inside and outside the ring. I think that’s the reason why I’m so successful in this business and especially in this company, which is like the NFL or NBA of pro wrestling. If you ever want to say that you were someone in this business you have to be here in the WWE; you can’t just work in Japan or in Mexico and say you’re the greatest of the great when you’ve never been here. I was a huge star in Mexico, Europe and Japan and now I’m here doing it in the big leagues of wrestling. So I work hard, inside and outside the ring.
H: What advice do you have for people who look up to you and admire you?
ADR: Just work hard; like I said before, nothing comes free. You’ve got to wake up early and start your day like it’s your last day, and whatever you do- if you’re a bartender, a doctor, a lawyer, a wrestler, a runner, whatever- you just work hard because nothing comes free.
You really shouldn't be shocked at how over Shane is with the fans. He hits the demographic that the WWE is trying to appeal to, the young male audience. People don't want to see someone old like Vince, they want to see someone young like Shane.