In response to this (The W), another group has offered an answer (adage.com).
My favorite part: "... hard-core players who prefer first-person-player games like Nintendo's "Final Fantasy" series -- which takes 100 hours to complete -- could be spending even more time in front of their game screens."
Count the errors.
(edited by EddieBurkett on 19.1.04 1315) Time to go kick more dark side ass, KotOR style!
I never watch tv, because it's awful, and I'm glad so many others in my demographic don't either. Why would I subject myself to 22 minutes (or less) of mediocre programming interspersed with 8 (or more) minutes of obnoxious in-yo'-face advertisements for things I'll never buy when I can play any number of games catering to my actual interests?
doh ...the writer took out the "Nintendo Final Fantasy" part.
EDIT: I think men are choosing not only console games, but the whole computer and Internet media. Who needs the evening news when you can just look at your favorite web sites and enable those anti-popup/spam programs? Who needs live primetime television on the west coast, when it's already been broadcasted three hours ago and summarized?
I also wonder if Tivo or related technologies are affecting the Nielsen logs too, since that frees people from having to watch during prime time and skips the advertising spots too.
Still there's plenty of demographic that feed primetime and reality TV shows, and with the super bowl coming up, it's not like the advertising prices for commercials are on their way down from last year.
Now, seeing men in that demographic drop media altogether, and taking up hobbies and playing sports again, that would be something.
(edited by zoggy1 on 23.1.04 1749) Press [Enter] to exit. Hit [Escape] to return.
Gold Member Deal of the Week (Monday) - The Secret of Monkey Island: Special Edition (800 400 pts) Retail (Tuesday) - Alan Wake (standard or limited Edition) - Attack Of The Movies 3-D - Prince of Persia: