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#1 Posted on 8.10.05 0220.03 Reposted on: 8.10.12 0220.04
Another occasional update from the folks at WWE.com's Investor Relation site prompts...THIS!
All buyrates in thousands, all numbers are approximations.
Unforgiven: 225 [down slightly from 2004, likely to end up being close to equal] SummerSlam: 540 [at least 100K above 2004] Great American Bash: 235 [about equal to 2004] Vengeance: 375 [about 120K above 2004] ECW One Night Stand: 325 [slightly above Bad Blood '04, which it replaced on the sked] Judgment Day: 270 [slightly above 2004] Backlash^: 325 [slightly above 2004] WrestleMania*: 980 [about 100K above 2004] No Way Out*: 240 [slightly below 2004] Royal Rumble*: 560 [slightly below 2004] New Year's Revolution*: 375 [new event]
^-Backlash '05 counts towards fiscal 2006 because it occured in May '05 (beginning of fiscal '06). Backlash '04 counted towards fiscal 2004 because it occured in April '04 (end of fiscal 2004). *-All these shows occured by/before April 30, 2005 and count towards fiscal 2005.
GIST: So far in fiscal 2006 all looks good. SummerSlam & Vengeance made very large gains against last year's events. The real difference may show up in the next few weeks: No Mercy & Taboo Tuesday were the weakest-selling PPVs last year. If the trend with secondary shows continues, they should do about the same as last year. However, the WWE was smart enough to schedule Taboo Tuesday after baseball playoffs are finished, plus they're coming off a very strong SummerSlam show which may provide both brands with more buys. Or not.
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