The W
Views: 130907076
Main | FAQ | Search: Y! / G | Color chart | Log in for more!
25.2.11 0607
The 7 - Random - Ill-advised advertising strategy Register and log in to post!
(3081 newer) Next thread | Previous thread
User
Post (9 total)
emma
Cherries > Peaches
Level: 91

Posts: 272/2111
EXP: 7314034
For next: 154907

Since: 1.8.02
From: Phoenix-ish

Since last post: 24 days
Last activity: 12 hours
#1 Posted on 3.1.03 0224.08
Reposted on: 3.1.10 0226.51
Apparently there's some sort of gospel music show called "Hopeville" coming to theatres near us real soon now -- I've seen several commercials this evening for "tickets on sale". That's all well & good, except the 3 commercials I've seen have all been during this same episode of Jerry Springer.

Somehow I think somebody may be unclear about the target demographic ...
Promote this thread!
J. Kyle
Banger
Level: 99

Posts: 676/2539
EXP: 9783282
For next: 216753

Since: 21.2.02
From: The Land of Aloha

Since last post: 26 days
Last activity: 1 day
AIM:  
Y!:
#2 Posted on 3.1.03 0300.39
Reposted on: 3.1.10 0302.35
When asked why Jesus ate with the taxman instead of the holy men, he said the equivalent of "Who do you think needs it more?"
emma
Cherries > Peaches
Level: 91

Posts: 274/2111
EXP: 7314034
For next: 154907

Since: 1.8.02
From: Phoenix-ish

Since last post: 24 days
Last activity: 12 hours
#3 Posted on 3.1.03 0402.42
Reposted on: 3.1.10 0402.54
Point taken. Although there is that nagging problem of "Who's buying?" :-) Will Jerry Springer viewers actually spend $35 per seat, with no expectations of lesbians? (And would the resulting Hopeville audience end up chanting "Go to Oprah"?)
Parts Unknown
Lap cheong
Level: 84

Posts: 899/1733
EXP: 5540415
For next: 121561

Since: 2.1.02
From: Darkenwood

Since last post: 151 days
Last activity: 151 days
#4 Posted on 3.1.03 1117.35
Reposted on: 3.1.10 1129.03
I think you're pigeon-holing people. Many times, you won't find folks who are clearly either "EVIL JERRY SPRINGER WATCHERS" or "HOLY ROLLERS." In my experience, people tend to like a bit of the divine and a bit of the profane in their lives. I'm sure plenty of people would enjoy both with equal interest.
Pool-Boy
Lap cheong
Level: 84

Posts: 720/1759
EXP: 5563177
For next: 98799

Since: 1.8.02
From: Huntington Beach, CA

Since last post: 2536 days
Last activity: 1302 days
AIM:  
ICQ:  
Y!:
#5 Posted on 3.1.03 1708.48
Reposted on: 3.1.10 1709.25
Actually, I think you would be surprised at the number of "devote Christians" live in the trailer park. It seems to me that they got their demographic perfect, however they do seem to be ENDORSING Jerry Springer activities, which I find unusual...
mountinman44
Sujuk
Level: 65

Posts: 510/974
EXP: 2309273
For next: 26367

Since: 8.5.02
From: San Diego, CA

Since last post: 2472 days
Last activity: 787 days
Y!:
#6 Posted on 3.1.03 1848.44
Reposted on: 3.1.10 1850.03
Have to look at the ad rates for that particular TV station, too. They may be less expensive than during normal times. Or it could be, God forbid, that Springer is one of the highest rated programs on that station, in which case, the concert is getting the best exposure.
Cerebus
Scrapple
Level: 114

Posts: 143/3558
EXP: 15851285
For next: 458332

Since: 17.11.02

Since last post: 237 days
Last activity: 232 days
#7 Posted on 3.1.03 2216.53
Reposted on: 3.1.10 2217.01

    Originally posted by mountinman44
    Have to look at the ad rates for that particular TV station, too. They may be less expensive than during normal times. Or it could be, God forbid, that Springer is one of the highest rated programs on that station, in which case, the concert is getting the best exposure.


Jerry still gets pretty high ratings for daytime syndication if I do remember right, he's in the high 3's I think, which is better then RAW is doing at least.
Mr Heel II
Lap cheong
Level: 80

Posts: 248/1556
EXP: 4691840
For next: 91149

Since: 25.2.02

Since last post: 180 days
Last activity: 15 days
#8 Posted on 4.1.03 0243.06
Reposted on: 4.1.10 0243.22
You also have to remember that many who watch Springer are the wacky evangelical-type who are just in it for the sport of yelling "SINNAH!" at the television set all day.

They'll be snatching those tickets up.


PeterStork
Sujuk
Level: 66

Posts: 101/1009
EXP: 2456677
For next: 5187

Since: 25.1.02
From: Chicagoland with Hoosiers, or "The Region"

Since last post: 1067 days
Last activity: 830 days
#9 Posted on 5.1.03 0053.51
Reposted on: 5.1.10 0054.26

    Originally posted by Cerebus

      Originally posted by mountinman44
      Have to look at the ad rates for that particular TV station, too. They may be less expensive than during normal times. Or it could be, God forbid, that Springer is one of the highest rated programs on that station, in which case, the concert is getting the best exposure.


    Jerry still gets pretty high ratings for daytime syndication if I do remember right, he's in the high 3's I think, which is better then RAW is doing at least.



From Mediaweek, about a month ago: "Jerry Springer: 2.6"

http://www.mediaweek.com/mediaweek/search/search_display.jsp?vnu_content_id=1774786

Due to variance in coverage, though, there are different systems for primetime, syndication and cable, so you really can't compare the three very easily. It's easier to compare Springer with other syndies.

The idea about cheap ad rates is spot on. Here in St. Louis, Springer's on at 2:30 in the morning or something, and is probably some of the cheapest time available on KDNL. And to think, as late as September our NBC affiliate ran it at 11:35 and delayed Conan an hour. *shakes head in disgust*
ALL ORIGINAL POSTS IN THIS THREAD ARE NOW AVAILABLE
Thread ahead: For Canadians: Family Guy on Teletoon!
Next thread: Damn funny "movie"
Previous thread: Before 2003 comes... the Inu Yasha thread!
(3081 newer) Next thread | Previous thread
The 7 - Random - Ill-advised advertising strategyRegister and log in to post!

The W™ message board - 7 year recycle

ZimBoard
©2001-2018 Brothers Zim
This old hunk of junk rendered your page in 0.33 seconds.