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27.3.08 0020
The 7 - Random - Coca-Cola Black
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Mr Heel II
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#1 Posted on 23.12.05 1113.45
Reposted on: 23.12.12 1116.27
ATLANTA, Dec. 7 /PRNewswire-FirstCall/ -- The Coca-Cola Company today announced that it will launch Coca-Cola Blak in January in France, the first of several countries -- including the United States -- that are expected to introduce the new cola-coffee beverage in 2006.

Coca-Cola Blak is an invigorating and stimulating blend that has a perfect balance of the effervescent taste sensation of Coca-Cola and natural flavors, with real coffee. The lightly carbonated, mid-calorie beverage, which is designed to appeal to adult consumers, is yet another example how The Coca-Cola Company reaches out to new audiences and addresses new beverage occasions.

"Coca-Cola Blak is not just a flavor extension. It is a blend of unique Coke refreshment with the true essence of coffee and has a rich smooth texture and has a coffee-like froth when poured. We believe we have created a new category of soft drink -- an adult product in a carbonated beverage -- and a whole new drinking experience. This brand is ideal for any part of the day when people are looking for renewed energy or simply to take a break," said Marc Mathieu, vice president, Global Core Brands, The Coca-Cola Company.

The launch will be supported by television, print, outdoor and in-store communication. Global advertising and creative for the brand is currently under development.

About The Coca-Cola Company

The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola, recognized as the world's most valuable brand, the Company markets four of the world's top five soft drink brands, including Diet Coke, Fanta and Sprite, and a wide range of other beverages, including diet and light soft drinks, waters, juices and juice drinks, teas, coffees and sports drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1 billion servings each day. For more information about The Coca-Cola Company, please visit our website at http://www.coca-cola.com

(EDIT: If any mod wants to fix the title spelling ("BLAK" instead of "BLACK", that'd be swell...)

(edited by Mr Heel II on 23.12.05 1244)
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Stilton
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#2 Posted on 23.12.05 1157.00
Reposted on: 23.12.12 1158.49
Somehow, I'm not convinced this product will be a big hit in France. People in France can be very particular about their food and drink. Why drink coffee-flavoured cola when you can have an outstanding espresso in just about every cafe?
TheBucsFan
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#3 Posted on 23.12.05 1824.35
Reposted on: 23.12.12 1824.39
    Originally posted by Stilton
    Somehow, I'm not convinced this product will be a big hit in France. People in France can be very particular about their food and drink. Why drink coffee-flavoured cola when you can have an outstanding espresso in just about every cafe?


I think you underestimate not only the addiction to Coke (or other sodas) that many people have, but also the brand recognition Coca-Cola enjoys.
FurryHippie
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#4 Posted on 23.12.05 2127.54
Reposted on: 23.12.12 2129.01
    Originally posted by TheBucsFan
    I think you underestimate not only the addiction to Coke


Out of context quoting is fun. There's some truth behind this, though. Coca Cola Coffee Flavor? Come on. You GOTTA be on Coke to drink this Coke.
ekedolphin
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#5 Posted on 23.12.05 2357.42
Reposted on: 23.12.12 2357.50
I was udner the impression (and since I'm drinking a Coke slurpee right now, hee, I can pretty well tell) that Coke is already black. They couldn't have found some kinda other name for this thing?
BigSteve
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#6 Posted on 24.12.05 0019.51
Reposted on: 24.12.12 0023.22
I'd sure like it if they stopped adding lemon and lime and coffee to Coke and just gave me back my Vanilla Coke.

But I could see how this Coke Black could be incredibly addictive. I'm not gonna try it and find out.
Iago
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#7 Posted on 24.12.05 0057.47
Reposted on: 24.12.12 0059.01
Sometime in the late 90's I had a soda called... Big Head Cola. It was coffee-flavored soda. It also had an amazing amount of caffeine. I remember it tasting like Coca-cola with coffee in it. I was addicted to it, and I don't like Coca-Cola or Coffee, but together it was amazing.

I'll try this stuff when it comes out, as I have wanted to have more coffee-soda, and haven't found any.
StingArmy
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#8 Posted on 24.12.05 0237.35
Reposted on: 24.12.12 0239.54
    Originally posted by BigSteve
    I'd sure like it if they stopped adding lemon and lime and coffee to Coke and just gave me back my Vanilla Coke.

Give it back to you? Where did it go? I see it at the grocery store every week.

As for coffee-flavored soda, anybody ever try Jolt? I swear that stuff tastes like cold, kinda flat coffee. Has about as much caffeine too, if I remember correctly.

- StingArmy
TheOldMan
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#9 Posted on 24.12.05 1027.26
Reposted on: 24.12.12 1027.33
First thought I had when seeing this: "Coca Cola Blech"

Not to start a fight, but I actually would be surprised that Coke would be *that popular in France, given the Franco-American relationship (see: EuroDisney). Or possibly that's more of their politicians demagoging American symbols, as ours do with "Freedom Fries" and such from time to time.

Back to the product, I have a four-can-a-day coke habit, but that's my caffeine source. Never got around to liking coffee.
BigSteve
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#10 Posted on 24.12.05 1333.51
Reposted on: 24.12.12 1335.45
    Originally posted by StingArmy
      Originally posted by BigSteve
      I'd sure like it if they stopped adding lemon and lime and coffee to Coke and just gave me back my Vanilla Coke.

    Give it back to you? Where did it go? I see it at the grocery store every week.


They're discontinuing the brand at the end of the year.
TheBucsFan
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#11 Posted on 24.12.05 1702.16
Reposted on: 24.12.12 1703.19
    Originally posted by FurryHippie
      Originally posted by TheBucsFan
      I think you underestimate not only the addiction to Coke


    Out of context quoting is fun. There's some truth behind this, though. Coca Cola Coffee Flavor? Come on. You GOTTA be on Coke to drink this Coke.


I meant people who tried the new product will probably get addicted to it just as easily as people get addicted to any other soda.
ManiacalClown
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#12 Posted on 24.12.05 1754.40
Reposted on: 24.12.12 1755.22
Maybe I'm crazy (and maybe that's just setting myself up) but this sounds like utter SHIT.
Deputy Marshall
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#13 Posted on 25.12.05 0037.31
Reposted on: 25.12.12 0038.45
    Originally posted by StingArmy
    Give it back to you? Where did it go? I see it at the grocery store every week.


Really? I never see it anywhere. Maybe it just got taken off in some markets.

I can't help but think of Max Barry's Jennifer Government, where they were trying to market a similar drink called "Phukk." Anyone else read that?
Oliver
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#14 Posted on 25.12.05 0215.37
Reposted on: 25.12.12 0216.53
Oh, man...I can't wait to try that stuff out! I only hope that it's released in normal sized cans, not those mini Red Bull-esque ones.

I wonder when the Canadian release is. Hmmmm....
jwrestle
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#15 Posted on 25.12.05 0941.26
Reposted on: 25.12.12 0941.49
    Originally posted by BigSteve
      Originally posted by StingArmy
        Originally posted by BigSteve
        I'd sure like it if they stopped adding lemon and lime and coffee to Coke and just gave me back my Vanilla Coke.

      Give it back to you? Where did it go? I see it at the grocery store every week.


    They're discontinuing the brand at the end of the year.


Umm...are you that lazy you paid for Vanilla Coke when it's been around long before they put it in Coke. Simple...go to the store buy some Vanilla syrup and pour some into your Coke.

"And that's the bottom line, Cause Stone Cold said so."
Juggalo101
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#16 Posted on 25.12.05 2009.01
Reposted on: 25.12.12 2009.48
Aaaand, Pepsi Joe will be released how long after Coke's release?

(edited by Juggalo101 on 26.12.05 1946)
Peter The Hegemon
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#17 Posted on 26.12.05 1802.54
Reposted on: 26.12.12 1803.50
I was buggin' about Vanilla Coke being gone, but I happened to stop into a 7-11 to get some caffeine for my long drive on Christmas morning, and they have syrup flavors next to the soda fountain. So, presto, vanilla coke the real way. VERY nice. They also have banana (seems an odd choice to me), lime, and chocolate. Hmmm...chocolate root beer might be nice.

I'm told this is common at 7-11s now and started recently. Good idea from them.
ManiacalClown
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#18 Posted on 26.12.05 1954.36
Reposted on: 26.12.12 1955.20
    Originally posted by Peter The Hegemon
    I was buggin' about Vanilla Coke being gone, but I happened to stop into a 7-11 to get some caffeine for my long drive on Christmas morning, and they have syrup flavors next to the soda fountain. So, presto, vanilla coke the real way. VERY nice. They also have banana (seems an odd choice to me), lime, and chocolate. Hmmm...chocolate root beer might be nice.

    I'm told this is common at 7-11s now and started recently. Good idea from them.


Chocolate flavoring tastes like Tootsie Rolls so if you like those, you'll love the flavoring.

I, for one, love the flavoring.
Mr Shh
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#19 Posted on 26.12.05 2004.01
Reposted on: 26.12.12 2006.50
    Originally posted by Deputy Marshall
      Originally posted by StingArmy
      Give it back to you? Where did it go? I see it at the grocery store every week.


    Really? I never see it anywhere. Maybe it just got taken off in some markets.

    I can't help but think of Max Barry's Jennifer Government, where they were trying to market a similar drink called "Phukk." Anyone else read that?


Not to pick nits, but that's Maxx Barry's Syrup, where they marketed a drink called Fukk. (The author went by Max Barry for Jennifer Government). Both are awesome books.
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