I'm not sure why this is an argument. Here in the US, total medal counts have ALWAYS been how it's been listed on every TV and in every newspaper I can remember since I was old enough to care to look (1980? 1976?) - it's not a better or worse way of presenting the information, it's just how it always IS (has been) around here.
When the 2004 PGA Championship came to Wisconsin, it inspired me to get into golf. I found a complete set of RAM clubs at Wal-Mart, bag included, for around $150. Just used 'em Sunday to play my 1st round in 2 years. +42 over par. :