Originally posted by FfejIt just doesn't seem like NASCAR fans would be the demographic Viagra is shooting for. I mean lets be brutally honest, the mass hardcore NASCAR fans are white redneck families. I have been to a few races (Bristol, Daytona, and Pocono) so you cannot dispute this fact. There are plenty of normal people at races, but the vast majority fly their Confederate Flag and scream for Dale even though he is dead while jamming to their country music.
If I am a Viagra marketer I am thinking, no, this is not worth spending millions on. The majority of NASCAR fans are not going to be in to the product. I am thinking one thing, SENIOR PGA TOUR BABY! Honestly is money not more well spent on the demographic that most uses your product? I would think so.
That was my point. Alas I now end this senseless rambling and drivelry, I will go do something contructive.... LIKE REVEL IN 3rd ANNIVERSARY BASH!
You have obviously not been to NASCAR race recently. At these races there is a area called the hospitality area where you can souvenirs of your favorite driver. The sponsers of the drivers usually do give-aways/free samples. Well when I was in Talladega last year Viagra had one of the most popular free-sample booths. The other popular booth was of coarse Winston.
You may be suprised at the people who have actually profited from putting millions into Nascar sponsership and their fans.